— MY WORK
Building brands with roots in strategy.
Strategic growth through branding and digital transformation.
I help businesses establish lasting connections with their audiences by focusing on brand identity, digital marketing strategies, and user experience optimization. With every project, my goal is to blend creativity with strategy, ensuring that each brand I work with resonates deeply with its target audience while achieving measurable results.
Over the years, I’ve honed my skills in SEO, CRO, e-commerce, and digital marketing, enabling brands to evolve and scale in a competitive digital landscape.
My approach focuses on understanding each brand’s voice and positioning them for success with data-driven insights and tailored strategies. I focus on delivering sustainable solutions that align with both business objectives and consumer needs.
The work I’ve done spans multiple industries and includes renowned brands, helping them not only modernize their approach but also grow their influence across digital channels. Explore the projects below to see the impact and strategy behind each transformation.
The Story So Far
Highlighting my roles and experience from 2012 to present.
Skillit
Led content strategy and increased website traffic by 26.8% within 90 days.
TouchTunes
Achieved an 1800%+ return on ad spend and grew social engagement by 71%.
Songtrust
Restructured the marketing team and improved user engagement through digital campaigns and SEO.
Electric Orange Creative
Developed and implemented marketing strategies, mentoring a team of marketers to drive success.
Scholastic
Increased revenue by 30% and supported website transformation for better user experience.
American Media Inc.
Led multi-channel marketing initiatives and increased online sales by 60%.
BulkOfficeSupply.com
Redefined the brand and managed e-commerce marketing to improve sales.
AAA Training For Success
Enhanced SEO strategies to increase web traffic across multiple client websites.